Conversion.

Practical Conversion notes by Elvis Onunwa, grounded in website, MVP, and product work in Nigeria.

2 articles

SEO Website Redesign: How to Redesign Without Losing Rankings (2026)

Planning a website redesign? Here is how to protect rankings, URLs, content, redirects, tracking and lead generation while improving the site itself.

22 Sept 20269 min read

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Conversion

Website Traffic but No Leads or Sales? Diagnose the Leak Before Buying More Traffic

Getting website traffic but few leads, enquiries or sales? Use this diagnostic sequence to find whether the leak is traffic quality, message match, trust, friction, follow-up or tracking.

14 May 202610 min read

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